The engineer
One engineer, accountable from the first conversation to the running system.
No sales-to-delivery handoff. No junior team inheriting the work once the contract is signed.
I research, design, automate, and deploy AI systems for regulated industries — healthcare, finance, environments where compliance isn’t optional and demos don’t count.
Shipping software since 2006. The lesson: most projects fail at handoffs, not at code. Fewer people, closer to the problem, with authority to decide.
The workforce
One engineer does not mean one pair of hands.
- Christian Hellsten Directs the workforce. Reviews every output. Accountable for what ships.
- developer Designs, writes, refactors, and ships code
I don't ship code I can't explain in an ADR.
- writer Drafts, rewrites, and edits articles, notes, and copy
If a sentence doesn't change what you know, I cut it.
- designer Defines look-and-feel and produces UI implementations
I design the system once, so the hundredth screen costs what the first did.
- brand-strategist Defines positioning, voice, IA; reviews messaging on-brand
Positioning is mostly deciding what you're not.
- marketer Distribution, ICP, channel, launch copy, SEO
I'd rather reach the hundred people who'll buy than the hundred thousand who won't.
Practice areas
The same workforce, directed at domains where the standards are non-negotiable.
- Healthcare Clinical systems built on the standards the industry already settled on — FHIR, HL7, OMOP.
- Finance Market data and reporting wired to the systems of record.
Registration
Where the company is registered, and what it runs on.
- VAT ID FI20537825 (2053782-5)
- Cloudflare Edge infrastructure for production deployments.
Contact
Send the system, the constraint, and what has to reach production.